More and more, nonprofits are facing a growing communications challenge with ever more skeptical audiences. Research shows that donors, and millennials especially, are likely to stop donating to a cause if they do not clearly understand the direct impact of their money. What is ‘Impact’? Results can be categorized a few different ways – you […]
Everyone has a birthday (whether they like it or not)! Birthdays present a tremendous opportunity to make your donors feel valued. In the corporate space, it’s not uncommon to collect birthday data from customers to market specialized deals to them. For example, Sephora’s inexpensive birthday gifts and greetings for customers keep community engagement high and […]
Every year we talk about #GivingTuesday and we give a few tips like 3 Ways to Make the Most of #GivingTuesday in 2015 and 3 Tips for Getting Noticed on #GivingTuesday. By now you know the basics, you need to maximize your fundraising efforts on #GivingTuesday to catch the wave of holiday generosity early. There’s […]
People are quick to like the causes they care about on social media. They’ll dole out the likes, shares, and retweets with abandon, but getting your followers to step up and support your cause with their hard-earned money requires more work. The good news is that if they’re already engaging with you on social media, […]
Sponsorship provides an opportunity for brands to spread the word about their company while rewarding your donors. For example, Restaurant.com sponsorship is available for FundRazr campaigns based in the United States.
This guest post was written by Allison Jones on behalf of the Rare Disease Foundation in support of Rare Disease Day on February 29th. I never would have thought that I would be involved in fundraising but after having my second child, who is now five, things just kind of took off… in particular in […]
When kids come to school hungry, they can’t concentrate on their lessons. Breakfast programs funded by your donations to Adopt a School help hundreds of children start the day with a nutritious meal.
Crowdfunding search engines are like any other search engine, and unless you follow some key steps for SEO success, you could find yourself 10 pages deep where potential contributors can’t find you.