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7 Steps to Nailing the Number 1 Key to Campaign Success

Stories connect and unite us, and telling your story authentically is a huge part of resonating with potential donors. But as your audience is inundated with more and more native content, the need to stand out and differentiate your campaign has become even more profound. It’s not a secret any longer that video holds the key to opening more donor doors. However, as campaigns become more saturated with video content, it’s not enough to include a video, you need to include good video.

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Online Giving Swells in 2013

“Give,” urged Mother Teresa at one point in her brilliant life. “But give until it hurts.” Lots of us are hurting, it seems, if numbers coming out of a new report from Blackbaud Inc. are any indication. Giving is growing, says the nonprofit software and services provider’s account, and that’s especially so online. Blackbaud’s Charitable […]

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2013 Crowdfunding: A Best Of

There’s nothing like the launch of a new year to prompt thoughtful reflection on the one that just passed. As it happens, 2013 was a phenomenal 12-month stretch for FundRazr’s various help-seeking crusades. Many, many campaigns met their financial goals and many, many causes were the fortunate beneficiaries of a generous flow of the milk […]

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