Knowing when your supporters are active on social media can give you a serious advantage when it comes to getting maximum exposure for your campaign’s updates. Below is a great infographic based on studies carried out by social media experts over the past 5 years.
Did you know that you should aim for 2 posts per day on Facebook between 1 pm and 4 pm? Update your supporters with news, progress, images and videos and don’t forget to include a link to your campaign’s page.
Don’t ignore Twitter! The optimum number of tweets to send per day is three. You should aim to post between 9am and 3pm Monday through Thursday for maximum engagement. It makes sense as people are more likely to check their social media channels earlier in the day and particularly lunchtime.
You might even consider using Pinterest and Instagram for your campaign’s promotion.
Graphic By SetUpABlogToday.com